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Coca-Cola Wins Arby's Away From PepsiCo in Latest Showdown

  • Transition to Coke products begins in first quarter of 2018
  • Deal to give Coca-Cola more than 3,200 new restaurant clients
relates to Coca-Cola Wins Arby's Away From PepsiCo in Latest Showdown
Photographer: Daniel Acker/Bloomberg
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Coca-Cola Co. has won the contract to sell soft drinks at fast-food chain Arby’s, edging out PepsiCo Inc. in the latest battle over restaurant beverage service.

The deal will add more than 3,200 Arby’s locations to Coca-Cola’s base of restaurant clients. Atlanta-based Arby’s Restaurant Group Inc. is controlled by Roark Capital Group, which also owns Coke clients Hardee’s and Carl’s Jr.