An Airline Fare War Is Brewing Courtesy of Frontier
The discount carrier embarks on a major expansion, delays its IPO, and risks profits in a gambit for greatness.
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Frontier recently jolted the U.S. airline industry by issuing a press release that brimmed with boldness. Given the implications of the scrappy carrier’s news, the superlatives were arguably a harbinger of war.
A fare war, to be exact.