As Apple Trumpets HomePod, Developers Embrace Augmented Reality
- Company introduces tools for developers at annual conference
- Augmented reality could spur more services revenue growth
Apple’s Cook Says HomePod's Quality Will Blow People Away
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Apple Inc.’s HomePod speaker made headlines at the company’s annual developer conference. But for thousands of developers at the event, the conversation was abuzz with another topic: augmented reality.
The iPhone maker rolled out new tools called ARKit this week for its 17 million developers to build augmented reality features into their apps. Software chief Craig Federighi showed how the system can place virtual 3-D objects inside the phone camera’s field of view, and highlighted artificial intelligence software for facial recognition, barcode detection and language understanding.