Ski-Obsessed China Presents Opening for Austria's Skidata

  • Kudelski’s ski management unit in talks with couple of resorts
  • Beijing boosting snow sports before 2022 Winter Olympics
Photographer: Ng Han Guan/AP
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It’s a long way from Austria’s iconic Hahnenkamm downhill course to the gentler pistes of northeastern China, but Hugo Rohner is returning to tap into Beijing’s new-found fixation with skiing.

Rohner, 43, runs Austria’s Skidata, which has sold its management system -- allowing skiers to buy tickets online and getting them onto lifts at a faster pace through automatic turnstiles -- to ski resorts from Kitzbuehel, with its famous Streif run, to Verbier in Switzerland and Aspen in the U.S. He plans to go back to China next month, following a visit in January, to continue talks with a couple of “more established” ski resorts.