Virtual Reality Hits the Gym
- Icaros lets exercisers feel like they’re flying or diving
- Skeptics say gimmicks won’t trick brain into making body work
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Johannes Scholl is betting virtual reality can keep people excited about working out.
Scholl’s startup, Munich-based Icaros GmbH, has developed a VR exercise machine that delivers a core workout by making it seem like users are flying and deep-ocean diving. About 200 gyms and entertainment centers from London to Tokyo have installed the machines, which cost about $10,000 after including shipping and other costs. A cheaper home version for about $2,000 is under development and could be unveiled around the start of next year.