Chipotle Boosts Its Prices for First Time Since Outbreaks
- The increases apply to about 20 percent of its restaurants
- Food costs and labor expenses prompt the move, Chipotle says
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Chipotle Mexican Grill Inc. raised prices at about 440 of its locations in an attempt to shore up profit, a move that marks its first major increase since a food-safety crisis crushed sales in late 2015.
The restaurants, which represent about 20 percent of Chipotle’s total chain, boosted prices by about 5 percent on average on April 11, according to spokesman Chris Arnold. There are no plans to charge higher prices at all 2,200 Chipotle locations.