Pursuits

VW's Owner Clan Sells Porsche Design Stake Ahead of Piech Exit

  • Porsche 911 brand to acquire all shares in sunglass maker
  • Former patriarch Piech retreats from VW amid diesel feud

The Porsche Design store in Manila, Philippines, on May 20, 2015.

Photographer: Sanjit Das/Bloomberg
Lock
This article is for subscribers only.

The billionaire clan that controls Volkswagen AG sold its shares in Porsche Design as the family’s most prominent member prepares to cut ties after a long-running spat.

Porsche AG, the Volkswagen brand that manufactures the 911 sports car, bought the family’s 35 percent stake in Porsche Design, the Stuttgart, Germany-based company said in a statement on Wednesday. The maker of upscale sunglasses, watches and other merchandise is now a wholly owned subsidiary of the Porsche car brand.