Pursuits
Toyota Brings Lexus to India With Eye on Growing Affluence
- Lexus offering three models with showrooms in four cities
- Rising incomes helped surge in India car sales over a decade
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Toyota Motor Corp. is bringing its premium Lexus brand to India more than two decades after introducing the marque in China, an acknowledgment of the second-most populous country’s growing potential as a source of luxury demand.
Lexus will offer two SUVs and a sedan as the first models to be sold at showrooms in New Delhi, Gurgaon, Mumbai and Bengaluru, according to a company statement.