Microsoft-Probe Blunder Said to Haunt EU as Google Risks Fines

  • EU lesson learned in Microsoft case of software no one wanted
  • Commission probing how Google displays shopping search results
Photographer: Chris Ratcliffe/Bloomberg
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The European Union is seeking to draft “future-proof” solutions for how GoogleBloomberg Terminal might change its shopping search service according to people familiar with the probe into the search-engine giant.

The EU case centers on Google Product Search and Google Shopping and whether the company unfairly promotes those services when users search for a product and whether it pushes competitors’ comparison-shopping sites lower.