Nintendo Shares Gain After Switch Debuts Without a Glitch
- Stores in Tokyo started sales of new console on Friday
- Nintendo counting on success after flop of Wii U console
Nintendo Makes Biggest Bet in Years With Switch Console
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Nintendo Co. shares rose on Friday to their highest in a month after a smooth debut of Switch, a hybrid console that aims to bring together the worlds of mobile and home gaming.
Retailers in Tokyo and Sydney began selling a limited number of units early, while fans in New York and Toronto waited in the cold to buy the new devices at midnight sale events. Demand easily outstripped supply, with most retailers exhausting both pre-order and same-day inventory within minutes or hours, signaling Nintendo is on track to reach its goal of shipping 2 million units by the end of the month.