Fashion
Under Armour Tries to Stem Trump Controversy
CEO Kevin Plank takes out a newspaper ad as Wall Street joins top stars in attacking his comments.
Under Armour Sinks After Dismal Forecast
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Under fire by top brand ambassadors for his pro-Donald Trump statements, Under Armour Chief Executive Officer Kevin Plank took out a full-page newspaper ad on Wednesday to lay out the company’s positions on issues including immigration—stances in opposition to those of the Republican president.
Though the company’s stars voiced opposition to Plank’s comments last week, the public relations effort took on added urgency after a Wall Street analyst downgraded the company.