Venture Capital
U.S. Startups Are Piling on Debt
With fewer companies getting funded these days, many startups are opting to borrow money instead. Some have already been forced to shutter after missing payments.
This article is for subscribers only.
Persado Chief Executive Officer Alex Vratskides could raise venture funding. He's just not sure he wants to.
His New York-based startup doubled annual revenue this year and is on track to break even in 2017. Valued at about $200 million in April, the marketing automation company counts Bain Capital and Goldman Sachs among its backers—a source of validation in the eyes of many venture investors.