Deals

Viacom Names Bakish CEO Following End of Talks to Merge With CBS

  • Decision follows Redstone family’s decision not to push deal
  • With merger off, company turns to longtime international chief

Viacom and CBS Merger Talks Collapse

Lock
This article is for subscribers only.

Viacom Inc. named Bob Bakish chief executive officer, formalizing his role atop the parent of Comedy Central and MTV now that talks to merge with CBS Corp. have ended.

The appointment is effective immediately, Viacom said Monday in a statementBloomberg Terminal. Bakish has been acting CEO since November following the departure of longtime chief Philippe Dauman and interim successor Tom Dooley.