Nintendo Jumps as Public Gets First Taste of Super Mario Run

  • Early reactions say game is well-made, but possibly too easy
  • Game is key test of ability to compete in mobile gaming

Will Super Mario Run Be a Bigger Hit Than Pokémon Go?

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Nintendo Co. rose to the highest in more than four months after starting to market its upcoming Super Mario Run smartphone game, including giving fans a chance to try out the game in Apple Inc. retail stores ahead of its Dec. 15 release.

The stock climbed 3.7 percent as of midday in Tokyo, the highest since July 19. The shares are about 8 percent below a six-year peak it reached the same month amid a speculative flurry that followed the release of the hit Pokemon Go game.