Snow, Asia's Snapchat Clone, Sets Sights on Global Expansion
This article is for subscribers only.
Snow, a Snapchat clone that's conquering Asia, is now setting its sights beyond the region, betting that it can attract users with stickers that sometimes border on the bizarre.
While Snow, based in Bundang, South Korea, mostly replicates Snapchat's features, there's something for everyone among its 400 live-motion filters, which include everything from a dancing octopus to Super Saiyan hair. By comparison, Snapchat offers about two dozen filters, which are renewed daily.