BMW Labor Chief Urges CEO to Accelerate Electric-Car Rollout

  • Management has been ‘slow’ with decisions to invest: Schoch
  • BMW needs electric versions of 3-Series to 7-Series sedans

A BMW iVision electric car.

Photographer: Martin Leissl/Bloomberg
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BMW AG’s top labor representative offered a rare public rebuke of the company’s leadership, warning that the luxury-car maker risks falling behind rivals in the race to develop battery-powered cars.

“Management has been slow to decide on investing in more electric models,” Manfred Schoch, who’s also deputy chairman of BMW’s supervisory board, said in an interview on Thursday in Nuremberg, Germany. The carmaker must expand its range to include electric versions of its core lineup, including 3-, 5- and 7-Series sedans, he said. “Anything else would be detrimental to the business.”