Trump and Clinton’s Next Competition: Michael Phelps and the Olympics
With conventions over, the campaigns will need to be creative to break through with their messages in August.
Michael Phelps of the U.S. celebrates after finishing first in the final heat for the Men's 100 Meter Butterfly during Day Seven of the 2016 U.S. Olympic Team Swimming Trials on July 2, 2016, in Omaha, Nebraska.
Photographer: Tom Pennington/Getty ImagesThis article is for subscribers only.
The conventions are over and Americans are preparing for final summer vacations and Olympic viewing parties, but the intensity of the presidential campaigns shows no signs of entering its traditional August slowdown.
The explosion of social-media traffic compared with previous election cycles, the bitter divisions in the White House race, and a convention schedule shift from late August to late July is likely to make this month busier than normal.