Chipotle Mexican Grill Inc., following through on a plan it discussed in March, will open its first burger restaurant this fall, opening up a potential new growth opportunity for a company reeling from a food-safety crisis.
The new restaurant open in Lancaster, Ohio, under the name Tasty Made, the Denver-based company said in a statement Thursday. Chipotle had previously attempted to trademark the name “Better Burger,” but that effort has been abandoned.