Pursuits
McDonald’s Says Working on Japan Pokemon Go as Shares Soar
- Country has been waiting for hit mobile game’s release
- Stock gains on speculation game will bring in more customers
Pokemon Go Mania Pushes Nintendo to the Next Level
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McDonald’s Japanese business said it’s working with the developers of Pokemon Go as they bring the hit Nintendo Co. game to the country. The unit’s shares rose as much as 10 percent Thursday.
McDonald’s Holdings Co., the fast-food giant’s affiliate in Japan, expects to start collaborating with Pokemon Go soon, according to a statement responding to news reports. Developers are working intensely on the Japanese version of the smartphone-based game so that it runs smoothly, the company said. The stock has climbed 18 percent this week, after the company announced it would feature figurines based on Pokemon characters such as Pikachu in its Happy Meals.