Balmuda Toaster: The Best Thing Since Fresh Bread

It’s not the heat with this toaster, it’s the humidity.
Photographer: Akio Kon/Bloomberg

Innovator Gen Terao
Age 42
Founder and president of Tokyo-area appliance maker Balmuda, which has 50 employees

Form and function
The Balmuda toaster oven uses steam and carefully calibrated heat cycles to turn store-bought bread into something that smells, feels, and tastes like it’s just popped out of a baker’s oven.