Siemens to Spend EU1 Billion on ‘Disruptive Ideas’ Startups
- Next47 will operate from Berkeley, Shanghai and Munich
- CEO Kaeser aims to foster a more nimble corporate culture
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Siemens AG is setting up a unit to invest 1 billion euros ($1.1 billion) over five years on “disruptive ideas,” the latest bid by Europe’s largest engineering company to move into digitalization and shed a reputation for being slow and cautious.
Named next47, the unit will initially be overseen by Chief Technology Officer Siegfried Russwurm and begin operations Oct. 1 from Berkeley, Shanghai and Munich, Siemens said in an e-mailed statement Tuesday.