Air Wars

Trump Defies Growth in Political Ad Spending, for Now

Donald Trump may not need television ads, but other campaigns still do.

Trump Brand Plan: How to Sell ‘The Donald’

Priorities USA Action, the Democratic super-PAC that backs Hillary Clinton, said in mid-May that it had reserved $96 million in television airtime leading up to the November general election. The announcement was calculated to telegraph the seriousness of the Democrats’ campaign against presumptive Republican nominee Donald Trump.

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