Tasting China’s New, $250-a-Bottle Luxury Wine, Backed by LVMH
Meet the first serious—and seriously good—red from the fledgling wine country.
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The makers of a new red blend from China are aiming to lure luxury wine connoisseurs from such established regions as Napa and Bordeaux, betting they’ll spend $250 a bottle on something novel and adventurous.
I got a sneak preview of the first vintage of the wine at a dinner last week in Manhattan, where I was the first U.S. journalist to taste it. The Chinese red, which is backed by luxury powerhouse LVMH, is evocatively labeled Ao Yun, which means “roaming above the clouds.” It’s a reference to the craggy, remote aeries in which the grapes are grown in the Tibetan foothills.