Hong Kong Embraces Sold-Out Rugby Party as Relief From Slump

  • About 11,000 hot dogs, 380,000 pints of beer to be consumed
  • Highest sales month forecast for party district Lan Kwai Fong

Hollywood actor Chris Hemsworth attends a Hong Kong Rugby Sevens 'kick off' event on April 7.

Photographer: Anthony Kwan/Getty Images
Lock
This article is for subscribers only.

Bankers parading in outlandish costumes, beer taps flowing and tens of thousands of revelers cheering beefy men in shorts -- it must be Hong Kong’s biggest annual social event, the Sevens.

Hong Kong eagerly embraces the infusion of visitors -- and cash -- during the three-day extravaganza starting Friday as an antidote to sluggish markets, a slump in Chinese tourism and a precarious property outlook.