Race for South Carolina

Republican Primary Pits Cruz's Ground Operation Against Trump's Celebrity

The billionaire front-runner is turning out huge crowds, while his closest rival continues to build an impressive organization.

Republican presidential candidate Donald Trump speaks at a town hall meeting on Dec. 12, 2015, in Aiken, South Carolina.

Photographer: Sean Rayford/Getty Images
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A few days before thousands lined up for a Donald Trump rally at a college arena in Rock Hill, South Carolina, a solitary piece of Ted Cruz campaign literature hung from the door knob of a home on a lonely dirt road 90 miles away.

The home owner, Republican consultant Walter Whetsell, was stunned Cruz’s campaign found his wooded neighborhood in Gilbert, population 600. It was a signal that despite Trump’s celebrity, which has dominated the Republican presidential race so far, Cruz’s team was building the type of on-the-ground campaign that traditionally wins the American South’s premier presidential primary.