Reality Check Reins In $20 Billion Dubai Mall Development
- Plan for biggest mall scrapped for project built in stages
- Focus on easing traffic, reducing air conditioner use
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When Morgan Parker was asked by one of Dubai’s biggest developers to review their $20 billion plan to build the world’s largest mall and 100 hotels to surround it, he took it back to the drawing board.
The former head of the Rockefeller family’s Rose Rock real estate firm recommended a scaled-down plan for Dubai Holding LLC’s Mall of the World project that doesn’t require breaking records to attract attention.