Condé Nast Buys Pitchfork Media to Expand Digital Properties

  • Music site gives publisher coveted 18-to-25 male demographic
  • Pitchfork.com boasts six million unique monthly users
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Condé Nast Inc., the publisher of Vogue, Vanity Fair and the New Yorker, has acquired Pitchfork Media, Inc., which owns a popular music website that appeals to millennial male readers coveted by advertisers.

The company announced the deal in a statementBloomberg Terminal Tuesday. Terms weren’t disclosed.