Pursuits

Heineken Buys Brewing Stakes From Diageo for $781 Million

  • Deal comes same day as AB InBev announces offer for SABMiller
  • Dutch brewer could benefit from ABI-SAB union: BI analyst
Photographer: Jasper Juinen/Bloomberg
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Heineken NV, the world’s second-biggest brewer by sales, took control of two joint ventures from partner Diageo Plc, spending $781 million to shore up control of brands including Jamaica’s Red Stripe beer amid a consolidation sweep in the industry.

The Amsterdam-based brewer saidBloomberg Terminal it bought a 57.9 percent stake in Jamaica’s Desnoes & Geddes, bringing its holding to 73.3 percent. Heineken will later make an offer for all remaining shares. The Amstel maker also now has full ownership of Malaysia’s GAPL Pte Ltd.