Pursuits

Sbarro Looks Beyond Food Courts in Post-Bankruptcy Comeback Bid

  • CEO is trying to freshen the brand with stand-alone locations
  • Restaurant chain emerged from its second Chapter 11 last year

Sbarro's updated look. Source: Sbarro

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Sbarro, the pizza chain synonymous with shopping-center food courts, is venturing outside the mall.

After filing for bankruptcy twice in the past five years, Sbarro is staking a comeback on becoming a more traditional pizza chain -- complete with stand-alone locations and delivery guys -- putting it in closer competition with Pizza Hut, Domino’s and Papa John’s.