Uber Injects More Politics Into Its App With a Feature Mocking New York City Mayor de Blasio

Along with hailing a car, Uber riders in New York City can now summon a vision of a dystopian future where a car takes 25 minutes to show up. The new “feature” appears as a button labeled “DE BLASIO” at the bottom of the screen, along with ones for black cars and food delivery. The option, named after Mayor Bill de Blasio, doesn't bring a car to your door. Instead, it offers such ominous messages as “NO CARS-SEE WHY” and “SEE WHAT HAPPENS.”

It's Uber Technology's latest salvo in its fight with the New York City taxi cab industry. The company has also started running television advertisements against de Blasio. Uber is protesting a bill that would limit the company from expanding the number of cars on its system in New York City by more than 1 percent of its current size. The bill may go for a vote as early as next week.