Walk through a metal gate, sidestep a pile of boxes, take an elevator to a floor of serviced offices and enter the latest battleground for Samsung Electronics Co.
In a small suite in Shenzhen, southeastern China, Cathy Chang is helping clients from around the world create their own smartphone brand. Choosing from a menu of options akin to ordering a pizza, Shenzhen Zuoer Technology Co.’s customers can get into the handset business for as little as $1,000. No experience needed.