Drought-Stricken California’s Wealthy Pay Up to Keep Lawns Lush

Water pours out of a hose after a worker washes the sidewalk in front of a business in downtown Los Angeles, California, U.S. on Friday, July 18, 2014.

Photographer: Kevork Djansezian/Bloomberg

Mandatory water rationing struck California’s celebrity-filled enclave of Montecito last year and, within weeks, residents created a market based on avoidance.

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