MBAs Are More Satisfied at Wharton Than at Harvard Business School

Students at the University of Pennsylvania’s Wharton School of Business are more satisfied with their education than are people at the Harvard Business School, according to Wharton. On Monday, the Wharton Journal, a campus newspaper, touted the results of a survey of over 200 students showing that MBA candidates at Wharton rate the school higher on a measure of satisfaction than HBS students did when that school did its own research.

The poll calculated the net promoter score for Wharton, a measure developed by management consultants to measure customer loyalty, by subtracting the share of students who were less enthusiastic about the program from those who would strongly recommend it to a friend. People who rate the company 0-6 on a 10-point scale are designated detractors, while those who give it a 9 or a 10 are considered promoters. The rest are “passives,” destined to consume with zero opinion whatsoever.