Jeremy Allaire doesn’t talk about Bitcoin like he used to. Allaire’s startup, Circle Internet Financial, has pulled in $26 million in venture capital over the past two years with the promise that it would help “make Bitcoin mainstream” by developing simple tools for using it.
Visit Circle’s website today, and references to Bitcoin aren’t prominent. Allaire’s current sales pitch is that his company can move your money—be it in dollars, euros, or yen—quickly, securely, and for free. “We’ve never said we’ve attached ourselves for eternity to Bitcoin,” Allaire says. “Users around the world understand monetary value in their local currency.”