Pursuits

Gym Clothes That Don't Stink, Thanks to Shrimp Shells

Courtesy Strongbody
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Sweat is one of the unavoidable by-products of a rigorous workout. But some of the best performance gear designed for breathability is made from synthetic materials that hold onto acrid smells even after a wash. Strongbody, a startup in Vancouver, says its new line of active wear solves the exercise-stench equation—courtesy of a substance derived from shrimp and crab shells. The company is trying to expand its business by selling two new items on Kickstarter.

Courtesy Strongbody