Just What Is Mayonnaise Is Legal Case of Our Time: Opening Line

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With all due respect to mustard and ketchup, no condiment has made the last few days in business news quite as delicious as mayonnaise.

A week ago, as reported by Victoria Slind-Flor in Bloomberg’s Intellectual Property column, the unit of Unilever that makes Hellmann’s mayonnaise (also sold under the name Best Food) sued a competitor, Hampton Creek, for false advertising.