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BMW Sees Sports-Car Heyday Over as Super-Rich Eyes Wander

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BMW AG said sports cars may never find as many buyers as they did in the market’s glory days before the global recession.

“The sports-car market is roughly half of what it used to be,” Ian Robertson, BMW’s head of sales, said in an interview at the manufacturer’s headquarters in Munich. “Post-2008, it just collapsed. I’m not so sure it’ll ever fully recover.”