Nike Surges to Record High After World Cup Fuels Sales

Nike Inc., the world’s largest sporting-goods maker, surged to a record high after its FIFA World Cup marketing campaign fueled profit and sales.

First-quarter net income rose 23 percent to $962 million, or $1.09 a share, from $779 million, or 86 cents, a year earlier, the Beaverton, Oregon-based company said yesterday in a statement. The average of 25 analysts’ estimates compiled by Bloomberg was 88 cents.