Business Professors Finally Get Serious About Studying Beyoncé

Beyoncé performs during the "On The Run Tour: Beyonce And Jay-Z" at the Stade de France on Sept. 12 in Paris Photograph by Myrna Suarez/WireImage for Parkwood Entertainment

To her legion of fans around the world, Beyoncé can now add Harvard Business School professor Anita Elberse, author of an upcoming case study on the artist. Elberse’s study will focus on the business impact of Queen Bey’s 2013 surprise album drop.

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