Tim Cook Q&A: The Full Interview on iPhone 6 and the Apple Watch

Cook on Sept. 9 in Cupertino, Calif. Photograph by Marcio Jose Sanchez/AP Photo

Tim Cook was jubilant. It was Sept. 10, a day after the introduction of the iPhone 6 and Apple Watch at the Flint Center in Cupertino, Calif., and Apple’s chief executive officer couldn’t have been happier about reactions from the audience and the media. Cook sat down for an hour-long chat with Bloomberg Businessweek’s Josh Tyrangiel and Brad Stone. The following transcript has been lightly edited.

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