Anthony Taps Andreessen Horowitz to Score Digital Brand

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Carmelo Anthony, the Brooklyn-born National Basketball Association All-Star who recently formed a technology investment fund, wants to be known as a “digital athlete.”

Anthony, 30, is learning how to read business plans, getting advice from top Silicon Valley investors and parlaying his interest in wearable devices into investment opportunities as he helps run Melo7 Tech Partners, a fund that has invested in about six technology startups.