76ers, Devils Buy Technology to Boost Pre-, Post-Game Shows

The Josh Harris-controlled Philadelphia 76ers and New Jersey Devils bought technology from Quince Imaging, aiming to improve the pre- and post-game shows for both professional sports teams.

While some arenas have used the technology for special events, the 76ers are the second National Basketball Association team to buy it from Herndon, Virginia-based Quince, following the Cleveland Cavaliers, the club said. The Devils are the first U.S.-based National Hockey League team to buy the technology that transforms the court or ice surface into what Quince calls an immersive video display. The Montreal Canadiens also own the technology, which costs about $1 million per team.

“Quince technology is the game changer -- the sliced bread, color TV, microwave, DVR, wifi, and Angry Birds equivalent of game entertainment and we are glad to be showcasing it in two arenas across two sports within two weeks of each other,” said Scott O’Neil, chief executive officer of the 76ers, Devils and Prudential Center, where the Devils play.

Barclays Center, home of the NBA’s Brooklyn Nets and the New York Islanders beginning in 2015, used it for April’s Jordan Brand Classic, and AmericanAirlines Arena in Miami used it for the Heat’s 2013 championship ring ceremony.

It’s the latest attempt by the 76ers and Devils to enhance the fan experience.

The Prudential Center in Newark, New Jersey, in June signed a multiyear partnership with Legends Hospitality that’ll help the venue become the first farm-to-table arena in the U.S.

In addition, more than 500 arena and team employees participated in customer service and leadership training led by The Ritz-Carlton Leadership Center. 76ers employees are trained at the Disney Institute.

Harris is the co-founder of Apollo Global Management LLC.

(An earlier version of this story corrected the league abbreviation in the fourth paragraph.)

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