Burger King's Satisfries Are Over
Burger King’s “great tasting crinkle-cut, reduced fat, reduced calorie french fries,” also known as Satisfries, are being taken off menus in about two-thirds of its restaurants in North America less than a year after they made their debut in September 2013, according to Bloomberg News.
When the item launched, it was marketed as an alternative to McDonald’s popular fries. Burger King said in a statement that 100 million guests have ordered Satisfries, but the results were not persuasive enough for restaurant owners to want to continue serving them. Earlier this week, franchisees in North America were given the option to continue offering Satisfries in markets where they perform well, the company said in a statement. Only about 2,500 of 7,371 outlets in North America will keep offering the better-for you fries. The rest have begun phasing them out.