El Salvador’s Coyote Cartoon Seeks to Slow Child Migrants

The public service cartoon looks like a scene from a kids’ fairytale. The target is El Salvadoran parents seeking to send their children north with smugglers promising to get them to a better life in the U.S.

A father answering the phone at home is told by a “coyote,” a slang term for human smugglers, that his children will be safe with him. The children are then led through the dark woods by a sinister-looking jackal.