First Solar Seeking Growth to Replace Giant Desert Plants

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The biggest U.S. solar panel maker is preparing to set out its strategy for growth as sales lag for its large-scale power projects in the deserts of the southwest.

First Solar Inc. gets about 65 percent of its revenue from selling giant solar farms to utilities, a market that’s slowing after its best customers bought all the clean energy they need. The manufacturer is missing out on the current boom in rooftop solar, which is surging since SolarCity Corp., backed by billionaire Elon Musk, helped popularize a way to finance home installations.