Billionaire Sy Goes Online as Web Draws Shoppers
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Billionaire Henry Sy, owner of the largest Philippines builder and retailer, is targeting shoppers in their homes as Internet usage surges in the country.
SM Investments Corp., Sy’s holding company, has been testing e-commerce websites and targets a full-scale online operation in two years, Teresita Sy-Coson, a daughter of the billionaire owner and vice chairwoman of the company, said in an interview at her office in Manila. “If we can’t bring them into the store, then go to the house and sell to them,” she said.