Lego Goes to Hollywood

How Lego finally trusted Warner Bros. to bring its minifigs to the big screen
Jeff Brown for Bloomberg Businessweek

Kissing was a point of contention. “We had some kissing in the movie,” says Dan Lin, the producer of The Lego Movie. “It wasn’t lusty. When two minifigs kiss, there’s no tongue or anything. It’s just plastic kissing plastic, which we just thought was hilarious.”

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