Davos Teaches China to Ski as New Rich Lured to Slopes

Davos has attracted Bill Clinton, Angelina Jolie and Bill Gates. Now the Swiss Alpine village is deploying a 27-year-old Chinese ski instructor to appeal to the world’s most populous nation.

Song Shuyao, who started skiing when she was 12, is one of eight Mandarin-speaking ski teachers paid by the local tourism board to spend the winter in the Swiss Alps this year, as Davos tries to break into China’s skiing market.