Pursuits
Audi to Invest $30.3 Billion Through 2018 to Challenge BMW
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Volkswagen AG’s Audi unit, the world’s second-biggest maker of luxury cars, plans to spend 22 billion euros ($30.3 billion) through 2018 developing new models and expanding production to gain the premium segment’s top spot.
About 15.4 billion euros, or 70 percent of the total, will be invested in new cars and sport-utility vehicles along with developing technology, the Ingolstadt, Germany-based carmaker said today in a statement. Audi targets 2 million deliveries annually after achieving a goal of selling 1.5 million autos in 2013, two years ahead of its original plan.