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Ron Burgundy, Advertising Vanguard

Major ad campaigns target both the Web and TV
Ron Burgundy, Advertising Vanguard
Courtesy of Dodge/Paramount Pictures

Ron Burgundy is a Renaissance man. He can anchor a newscast with the gravity of Walter Cronkite. He can play the flute with the aplomb of a Juilliard graduate. And it turns out he can even sell cars. The bombastic Burgundy, played by comedian Will Ferrell in the 2004 hit movie Anchorman, will return to the big screen in December when Paramount Pictures releases its long-awaited sequel, Anchorman 2: The Legend Continues. In the meantime, Burgundy is keeping busy moonlighting as the celebrity pitchman for the 2014 Dodge Durango SUV.